Run Riot

Showcasing the individuality of MSOA design graduates

Brand Identity | Motion | UX

2025

Run Riot is the degree show concept I developed in my final year of university. I decided to use a monochromatic theme - letting the students' imagery speak the loudest, acting only as a canvas to display the work. The concept was for each student to have their own personal 2D ident which became a moving part of the identity - with the overarching 3D flower amongst them as as the core recognisable icon.

CHALLENGE:

CASE STUDY

Build an visual language that speaks for all design students.

DELIVERABLES:

DELIVERABLES

Web, Motion, Posters

(C) JAMIE GOUGH

(C) JAMIE GOUGH

Run Riot

Showcasing the individuality of MSOA design graduates

Brand Identity | Motion | UX

2025

Run Riot is the degree show concept I developed in my final year of university. I decided to use a monochromatic theme - letting the students' imagery speak the loudest, acting only as a canvas to display the work. The concept was for each student to have their own personal 2D ident which became a moving part of the identity - with the overarching 3D flower amongst them as as the core recognisable icon.

CHALLENGE:

Build an visual language that speaks for all design students.

DELIVERABLES:

Web, Motion, Posters

(C) JAMIE GOUGH